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CHRISTIAN MAYAUD

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 24 The Verticom Group

Our Evolving Market-centric“Point of View”

The Verticom Group Presentations

Aftermath.com – Now What? (WIP)

The Layering Market – Horizontal Opportunity, Vertical Peril – Adapting Traditional

Business Strategies to Rapidly Layering Markets (WIP)

From Concept to Execution – Principles & Best Practices (1999)

Internet eVolution – The Five Phases of Internet Market Maturation (1999)

Don’t Drink the e-Kool-Aid! – Creating Sustainable Internet-based Value in Structurally

Vulnerable Markets (1998)

Getting in Front of the Healthcare Dollar – Where We’ve Been, Where We Are, and

Where Are We Going (1996)

Where’s the Beef in Interactive Services? – The Rise of Internet-based Digital

Franchises & The Strategic Shift from Content to COMtent-based Networks (1994)

The Physicians’ Online Network – The Blueprint for Meeting the Present & Future

Communication Needs of an Evolving Healthcare System (1992)

“To Win Consistently You Must Be Systematic” Codifying TVG Methodology

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Bridging the Gap between Concept & Execution