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CHRISTIAN MAYAUD

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 165 The Verticom Group

Q: “Is There “Business Strategy” Literature?”

A: “No!”

  While Business Literature is very mature Tactically, it is

truly amazing how poorly developed the Science of

Business Strategy is.

  Most Principles & Practices of Business Strategy are

derived from the well-developed body of “Military

Science” Literature (>5,000 y/o). This makes some sense

since –

  Market Capture is An Aggressive Act – An Act of War

  To Win Requires First Strategic Then Tactical Thinking

Strategic Planning

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Bridging the Gap between Concept & Execution