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CHRISTIAN MAYAUD

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 163 The Verticom Group

“To Sell or Not To Sell ...”

At some point,

“PAPER WEALTH” and “BELIEF IN YOUR COMPANY,”

will detrimentally color your decisions to sell stock.

Before it does, Ask yourself the following –

At Today’s Price –

(1) What is my Net Worth?

(2) What percentage of my Net Worth is tied to my company?

(3) If my Net Worth were ALL CASH, how much would I buy of my

company today? (AT TODAY’S PRICE)

N.B., The difference between

“what you have on paper today” and

“what you would buy in hard cash today”

is what you MUST plan to liquidate.

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Bridging the Gap between Concept & Execution